THRIVENT | FINANCIAL PLAN 2.0

For the next chapter of Thrivent’s Where Money Means More campaign, we refined what was already working. By giving our characters more personality and dialogue, we created stronger moments of heart, humor, and brand connection.

Agency: Mono | Copywriter: Jacob Guenther | Creative Director:  Brett Lakanen | Director: Jody Hill | Editor: Cartel, Andy McGraw & Zoe Kraft